--- title: Posts by Libby Noffsinger | Marketing Essentials description: Read blog posts and insights by Libby Noffsinger. --- - [Blog](https://mktgessentials.com/blog) - [Resources](https://mktgessentials.com/resources) - [Our Work](https://mktgessentials.com/our-work) - [Join Our Team](https://mktgessentials.com/careers) [Skip to content](https://mktgessentials.com/blog/author/libby-noffsinger#main-content) [![Marketing Essentials Logo](https://mktgessentials.com/hs-fs/hubfs/me-logo-1.png?width=1370&height=228&name=me-logo-1.png "Marketing Essentials Logo")](https://mktgessentials.com/) - [![strategy icon](https://mktgessentials.com/hubfs/ME_strategy_nav.svg)Strategy](https://mktgessentials.com/strategy/) Show submenu for ![strategy icon](https://mktgessentials.com/hubfs/ME_strategy_nav.svg)Strategy - [Project-Based Programs](https://mktgessentials.com/project-based-programs/) - [Campaigns](https://mktgessentials.com/campaigns/) - [Retainer Programs](https://mktgessentials.com/retainer-programs/) - 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[B2B Lead Generation](https://mktgessentials.com/manufacturing-marketing/) - [Website Strategy & Dev](https://mktgessentials.com/manufacturing-marketing/) - [SEO/AEO/GEO](https://mktgessentials.com/manufacturing-marketing/) - [Trade Show Marketing](https://mktgessentials.com/manufacturing-marketing/) - [HubSpot CRM Implementation](https://mktgessentials.com/manufacturing-marketing/) - [![senior living icon](https://mktgessentials.com/hubfs/ME__SeniorLivingIcon4_0724.svg)Senior Living](https://mktgessentials.com/senior-living-marketing/) Show submenu for ![senior living icon](https://mktgessentials.com/hubfs/ME__SeniorLivingIcon4_0724.svg)Senior Living - [Marketing Campaigns](https://mktgessentials.com/senior-living-marketing/) - [Creative & Storytelling](https://mktgessentials.com/senior-living-marketing/) - [Website Strategy & Dev](https://mktgessentials.com/senior-living-marketing/) - [SEO/AEO/GEO](https://mktgessentials.com/senior-living-marketing/) - [Acquisition Marketing](https://mktgessentials.com/senior-living-marketing/) - 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[Blog](https://mktgessentials.com/blog/) - [Resources](https://mktgessentials.com/resources/) - [Our Work](https://mktgessentials.com/our-work/) - [Join Our Team](https://mktgessentials.com/careers/) ![Libby Noffsinger's avatar](https://mktgessentials.com/hubfs/ME_TeamImgLibby_0423.webp) # Libby Noffsinger Libby specializes in creating beautiful, functional and user-friendly websites. She enjoys taking complex problems and turning them into straightforward experiences. She often finds herself asking, “Why did the user click on that?” “How does that work?” And that tends to lead her down a rabbit hole of learning things like analytics and code. If she doesn’t know it, she's determined to learn it. In her free time, Libby enjoys spending time with her family, listening to, playing, or singing music, playing fetch with her dogs, or staying inside to watch a movie on the couch. ## Posts by Libby Noffsinger ### [7 Tips to Build a Website That Works for Users and AI Agents](https://mktgessentials.com/blog/7-tips-to-build-a-website-that-works-for-users-and-ai-agents) Most [website redesign](https://mktgessentials.com/web-design-development/) conversations still focus on familiar priorities: modern design, better user experience, stronger SEO and improved conversions. Those things still matter. But there is an emerging factor starting to reshape how people interact with the web: AI agents. ### [5 Reasons to Use Our Free Website Grader](https://mktgessentials.com/blog/5-reasons-to-use-our-free-website-grader) You know your website should be doing more. More leads. More traffic. More results. But figuring out *why it’s not working* (and what to fix) can feel overwhelming. Where do you start? ### [Ask the Expert: What Are the Risks of an Unsecured Website?](https://mktgessentials.com/blog/ask-the-expert-what-are-the-risks-of-an-unsecured-website) One of the most significant threats we encounter and strategize to defend against is cybersecurity, especially an unsecured website. The risks associated with an unprotected site can be critical, causing not just financial damage but also irreversible harm to brand reputation and customer trust. ### [When To Reinvest in a New Website](https://mktgessentials.com/blog/when-to-reinvest-in-a-new-website) Feeling unsure if it's time to invest in a new website? Consider these five questions to help you decide if now is the right moment to make the leap. ### [Top Trends in Industrial Website Design](https://mktgessentials.com/blog/top-trends-in-industrial-website-design) When redesigning your manufacturing website, it's key to showcase innovation, capture attention and make a lasting impression. Your site needs to stand out in a crowded market, showcasing not just your products and solutions but also your company's unique value. Let's explore the top three website design trends. [![](https://mktgessentials.com/hubfs/Employee-Recruitment-Course-Ad.webp)](https://cta-service-cms2.hubspot.com/web-interactives/public/v1/track/click?encryptedPayload=AVxigLLJOZPuEZXdpvnfUcB0dCrsB8l44W154RI1MOKj%2F0Rt7XEl7K%2FkRsPfnrRM%2FhDHkggWXWpmLHMi6B6QBW%2FM3kFjVdk9yltBpKGksOJaA6ucuz5ogkSruNQC9QJTj0jvlJVv6bp1BWEulSHGUNMfz3zvnD3ceZxnJoCDn7htGpRTEFEvACiWVPOut1EECdtEyKoGLKY5z0ZTNqQy4P3Zjqo9btuG85eFd5omUU00UaGe7v1qSoObPNwolISy8Iu8&portalId=318836) ### Posts by Category - [Strategy (163)](https://mktgessentials.com/blog/topic/strategy) - [SEO AI Visibility (74)](https://mktgessentials.com/blog/topic/seo-ai-visibility) - [Website (57)](https://mktgessentials.com/blog/topic/website) - [Creative & Content (53)](https://mktgessentials.com/blog/topic/creative-content) - [Sales (47)](https://mktgessentials.com/blog/topic/sales) - [Social Media (47)](https://mktgessentials.com/blog/topic/social-media) - [Senior Care & Living (43)](https://mktgessentials.com/blog/topic/senior-care-living) - [Agency News & Culture (39)](https://mktgessentials.com/blog/topic/agency-news-culture) - [Email (37)](https://mktgessentials.com/blog/topic/email) - [Industrial & Manufacturing (37)](https://mktgessentials.com/blog/topic/industrial-manufacturing) - [Lead Generation (22)](https://mktgessentials.com/blog/topic/lead-generation) - [Recruitment Marketing (20)](https://mktgessentials.com/blog/topic/recruitment-marketing) - [HubSpot (19)](https://mktgessentials.com/blog/topic/hubspot) - [Video (19)](https://mktgessentials.com/blog/topic/video) - [Digital Advertising (16)](https://mktgessentials.com/blog/topic/digital-advertising) - [Webinars (9)](https://mktgessentials.com/blog/topic/webinars) - [Branding (5)](https://mktgessentials.com/blog/topic/branding) - [Ecommerce (5)](https://mktgessentials.com/blog/topic/ecommerce) See all [![Marketing Essentials Logo](https://mktgessentials.com/hs-fs/hubfs/me-logo-1.png?width=1370&height=228&name=me-logo-1.png "Marketing Essentials Logo")](https://mktgessentials.com/) **111% average client lead growth. Experts in long, trust-driven sales cycles.** [148 Schwieterman St., Minster, OH 45865](https://www.google.com/maps/dir//148+Schwieterman+St,+Minster,+OH+45865/data=!4m6!4m5!1m1!4e2!1m2!1m1!1s0x883fac211f13476d:0x6dacf85e2e0b85cc?sa=X&ved=2ahUKEwiy-5rT6suEAxXOC3kGHax1AsIQwwV6BAgWEAA) [224 S. 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