Inbound Marketing & Sales Solutions

A Strategic Approach to Marketing & Sales

In this consumer-driven market, Marketing Essentials helps companies shape the way they do business with their customers across channels and devices using inbound marketing strategies. Understanding how, why and when your customers engage with certain channels will lead to a better customer experience — and ultimately more sales.

Whether you need a full-service partner or a strategic guide, we’re your trusted partner for data-driven inbound marketing and sales solutions that result in increased leads, customers and revenue.

“Marketing Essentials has provided tremendous value to our digital marketing efforts by providing us with a scalable approach to data-driven inbound marketing that is tailored uniquely to our business, our customers, and our goals.”

-Emily Ottenweller, Manager of Web Marketing and Value Added Services US Division, Henry Schein Animal Health

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How Does Inbound Marketing Actually Generate Leads?

Get our white paper to learn the 4 ways Inbound Marketing can help you generate leads and grow your business.

Our Inbound Marketing & Sales Approach

Discover Your Gaps

We conduct an audit to understand the performance of your current digital marketing strategy. We assess your goals, competitors, online reputation, SEO, social marketing, website performance, and more. This information enables us to develop a custom inbound marketing and sales plan to achieve your goals.

Capture Lost Opportunity

Marketing Essentials develops a responsive (mobile friendly) website that is inbound marketing ready. Your new website will guide visitors through the online sales funnel, converting them from a visitor to a sales qualified lead and, finally, into a customer.

Generate Leads

Marketing Essentials partners with you to develop an automated marketing program to help generate leads to reach your goals and grow your business. Strategies include, but are not limited to, content marketing, email marketing, social media marketing, online brand reputation management, SEO and PPC.

Maximize Revenue

We provide the inbound sales consulting and coaching support you need to align your people, processes and tools. With the incorporation of inbound sales techniques, you’ll reduce inefficiencies and decrease lost revenue from mismanaged leads, and you’ll learn when and how to start nurturing inbound leads.

Talk With an Inbound Marketing & Sales Expert

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