--- title: Recruitment Marketing Services - Marketing Essentials description: How companies recruit employees has shifted with the online world. Learn how to use your website, PPC, social media, video and chatbots to hire the best candidates. --- - [Blog](https://mktgessentials.com/blog?hsLang=en) - [Resources](https://mktgessentials.com/resources?hsLang=en) - [Our Work](https://mktgessentials.com/our-work?hsLang=en) - [Join Our Team](https://mktgessentials.com/careers?hsLang=en) [Skip to content](https://mktgessentials.com/recruitment/#main-content) [![Marketing Essentials Logo](https://mktgessentials.com/hs-fs/hubfs/me-logo-1.png?width=1370&height=228&name=me-logo-1.png "Marketing Essentials Logo")](https://mktgessentials.com/?hsLang=en) - [![strategy icon](https://mktgessentials.com/hubfs/ME_strategy_nav.svg)Strategy](https://mktgessentials.com/strategy/) Show submenu for ![strategy icon](https://mktgessentials.com/hubfs/ME_strategy_nav.svg)Strategy - [Project-Based Programs](https://mktgessentials.com/project-based-programs/) - [Campaigns](https://mktgessentials.com/campaigns/) - [Retainer Programs](https://mktgessentials.com/retainer-programs/) - 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To gain a competitive edge in an increasingly crowded, chaotic recruitment field, diversifying your recruiting strategies to attract, engage with and retain top candidates is essential. WHAT YOU GET ### Employer Branding Make sure your prospective candidates like what they see. We develop employer branding, messaging and content that can be used across print and digital campaigns, within videos, and on social platforms. ![Partnerbadges](https://mktgessentials.com/hs-fs/hubfs/Partnerbadges.webp?width=318&height=78&name=Partnerbadges.webp) ![Employer Branding](https://mktgessentials.com/hs-fs/hubfs/Employer%20Branding3.webp?width=700&height=309&name=Employer%20Branding3.webp) ### Website Careers Page Your website careers page is where candidates first start researching and where they look for how to apply. Show them what sets you apart. We develop impressive, SEO-ready website careers pages. ![Website Careers Page](https://mktgessentials.com/hs-fs/hubfs/Website%20Careers%20Page.webp?width=555&height=413&name=Website%20Careers%20Page.webp) ### Video Recruiting Use video to improve the entire hiring process. We can produce videos or consult on how to use them to attract attention, showcase company culture and enhance the candidate experience. ![Recruitment Videos](https://mktgessentials.com/hs-fs/hubfs/Recruitment%20Video2.webp?width=645&height=376&name=Recruitment%20Video2.webp) ### Social Media Recruitment Social media can be a great source for attracting the right applicants - and most candidates look at it anyway. We can implement or consult on using LinkedIn, Facebook, Instagram and Twitter to advertise your jobs to the right audience. ![Social Media Recruitment](https://mktgessentials.com/hs-fs/hubfs/Social%20Media%20Recruitment-1.webp?width=471&height=450&name=Social%20Media%20Recruitment-1.webp) ### Job Advertising/PPC Digital job advertising can be extremely effective with even small recruiting budgets. We use advanced analytics to monitor performance, track costs and retarget your ideal candidates. ![Job Advertising](https://mktgessentials.com/hs-fs/hubfs/Job%20Advertising4.webp?width=702&height=366&name=Job%20Advertising4.webp) ### Employee Advocacy Employee advocacy is the promotion of a brand through its most effective channel - its employees. We can help you build an employee advocacy committee, guidelines and steps to take. ![Employee Advocacy Graphic](https://mktgessentials.com/hs-fs/hubfs/Employee%20Advocacy%20Graphic2.webp?width=366&height=384&name=Employee%20Advocacy%20Graphic2.webp) ## Video Success Story: [![Classic Carriers success story video](https://mktgessentials.com/hs-fs/hubfs/ME_ClassicSuccess.webp?width=1120&height=595&name=ME_ClassicSuccess.webp)](https://www.youtube.com/embed/PqmkDfyXgdk?si=pgByH-L0pWJRa8hD) LET'S WORK TOGETHER ## Your Growth Journey Starts Here [![icon for a consultation](https://mktgessentials.com/hubfs/ME__ConsultIconFooter_0724.svg) I'm Ready! Schedule a Consultation](https://mktgessentials.com/marketing-consultation?hsLang=en) [![Marketing Essentials Logo](https://mktgessentials.com/hs-fs/hubfs/me-logo-1.png?width=1370&height=228&name=me-logo-1.png "Marketing Essentials Logo")](https://mktgessentials.com/?hsLang=en) **111% average client lead growth. Experts in long, trust-driven sales cycles.** [148 Schwieterman St., Minster, OH 45865](https://www.google.com/maps/dir//148+Schwieterman+St,+Minster,+OH+45865/data=!4m6!4m5!1m1!4e2!1m2!1m1!1s0x883fac211f13476d:0x6dacf85e2e0b85cc?sa=X&ved=2ahUKEwiy-5rT6suEAxXOC3kGHax1AsIQwwV6BAgWEAA) [224 S. Market St., Suite B, Troy, OH 45373](https://www.google.com/maps/dir/40.4324352,-84.04992/224+S+Market+St+b,+Troy,+OH+45373/@40.0372616,-84.2048405,18.32z/data=!4m9!4m8!1m1!4e1!1m5!1m1!1s0x883f7721f27fa09d:0xab34d96ac02cae4d!2m2!1d-84.2056564!2d40.0371176?entry=ttu) [419.629.0080](tel:4196290080) ![social icons](https://mktgessentials.com/hs-fs/hubfs/social_0423.webp?width=131&height=27&name=social_0423.webp) [About Us](https://mktgessentials.com/about?hsLang=en) [Our Work](https://mktgessentials.com/our-work?hsLang=en) [Client Reviews](https://mktgessentials.com/reviews?hsLang=en) [Resources](https://mktgessentials.com/resources?hsLang=en) [Blog](https://mktgessentials.com/blog?hsLang=en) [Contact Us](https://mktgessentials.com/contact?hsLang=en) [Request a Consult](https://mktgessentials.com/marketing-consultation?hsLang=en) [Join Our Team](https://mktgessentials.com/careers?hsLang=en) **Essential Updates** Your Go-To eNewsletter for Growing Revenue, [subscribe now!](https://inbound.mktgessentials.com/essential-updates-marketing-newsletter?hsLang=en) © 2026 Marketing Essentials | [Privacy Policy](https://mktgessentials.com/privacy-policy/?hsLang=en) ```json { "@context" : "https://schema.org", "@type" : "Service", "areaServed" : { "@type" : "Country", "name" : "United States" }, "audience" : { "@type" : "Audience", "audienceType" : "HR managers, operations leaders and business owners in manufacturing, senior living and other industries seeking to attract qualified candidates, reduce turnover and build a strong employer brand" }, "description" : "Marketing Essentials offers recruitment marketing services to help businesses attract, engage and retain top candidates in an increasingly competitive hiring landscape. Our services include employer branding, careers page development, video recruiting, social media recruitment, job advertising and employee advocacy.", "hasOfferCatalog" : { "@type" : "OfferCatalog", "itemListElement" : [ { "@type" : "Offer", "itemOffered" : { "@type" : "Service", "description" : "Employer branding, messaging and content development for use across print and digital campaigns, videos and social platforms to attract prospective candidates.", "name" : "Employer Branding" } }, { "@type" : "Offer", "itemOffered" : { "@type" : "Service", "description" : "Impressive, SEO-ready website careers pages that show candidates what sets your company apart and guide them through the application process.", "name" : "Website Careers Page Development" } }, { "@type" : "Offer", "itemOffered" : { "@type" : "Service", "description" : "Recruitment video production and consulting to attract attention, showcase company culture and enhance the candidate experience throughout the hiring process.", "name" : "Video Recruiting" } }, { "@type" : "Offer", "itemOffered" : { "@type" : "Service", "description" : "Social media recruitment strategy and execution using LinkedIn, Facebook, Instagram and Twitter to advertise jobs to the right audience and attract qualified applicants.", "name" : "Social Media Recruitment" } }, { "@type" : "Offer", "itemOffered" : { "@type" : "Service", "description" : "Digital job advertising using advanced analytics to monitor performance, track costs and retarget ideal candidates — effective even with small recruiting budgets.", "name" : "Job Advertising and PPC" } }, { "@type" : "Offer", "itemOffered" : { "@type" : "Service", "description" : "Employee advocacy program development including committees, guidelines and actionable steps to promote your brand through your most effective channel — your employees.", "name" : "Employee Advocacy" } } ], "name" : "Recruitment Marketing Services" }, "name" : "Recruitment Marketing Services", "provider" : { "@type" : "Organization", "aggregateRating" : { "@type" : "AggregateRating", "bestRating" : "5", "ratingValue" : "4.6", "reviewCount" : "28" }, "knowsAbout" : [ "Recruitment Marketing", "Employer Branding", "Candidate Attraction Strategies", "Employee Retention Marketing", "Website Careers Page Development", "SEO-Ready Careers Pages", "Video Recruiting", "Company Culture Videos", "Social Media Recruitment", "LinkedIn Recruitment Advertising", "Facebook Recruitment Advertising", "Instagram Recruitment Advertising", "Job Advertising and PPC", "Candidate Retargeting", "Employee Advocacy Programs", "Recruitment Marketing for Manufacturers", "Blue-Collar Worker Recruitment", "Digital Recruiting Strategies" ], "logo" : "https://mktgessentials.com/hs-fs/hubfs/me-logo-1.png?width=1370&height=228&name=me-logo-1.png", "name" : "Marketing Essentials", "slogan" : "Strategy first, tactics second.", "url" : "https://mktgessentials.com" }, "serviceType" : "Recruitment Marketing", "slogan" : "Strategy first, tactics second.", "url" : "https://mktgessentials.com/recruitment/" } ``` ```json { "@context" : "https://schema.org", "@type" : "WebPage", "description" : "Marketing Essentials helps businesses attract, engage and retain top candidates through employer branding, video recruiting, social media recruitment, job advertising and employee advocacy programs.", "image" : "https://mktgessentials.com/hs-fs/hubfs/ME_RecruitmentMarketing-Hero_0426.webp?width=859&height=770&name=ME_RecruitmentMarketing-Hero_0426.webp", "inLanguage" : "en-US", "isPartOf" : { "@type" : "WebSite", "name" : "Marketing Essentials", "url" : "https://mktgessentials.com" }, "name" : "Recruitment Marketing Services", "provider" : { "@type" : "Organization", "name" : "Marketing Essentials", "url" : "https://mktgessentials.com" }, "url" : "https://mktgessentials.com/recruitment/" } ```