About Marketing Essentials
We’re Not for Everybody — We’re for You.
Simply put, we don’t do cookie-cutter. We are a full-service marketing and sales agency that works as your strategic partner.
Our mantra is Strategy First, Tactics Second — because tactics don’t work without purpose and passion. Tactics need a driver.
Whether you need a one-time project or an agency partner, you’ll get an expert team of sales strategists, web developers, writers, SEO analysts and more who will collaborate, innovate, and push the limits to get the results you seek.
Our story starts with one woman, a dream and a bedroom converted to an office.
In 2009, principal Patty Cisco noticed the growing momentum of digital marketing in the business world and took hold by founding Marketing Essentials from a bedroom in her home.
With years of operations management, marketing, sales and strategic planning backing her new venture, she had a goal to build a digital agency that helped business leaders support and advance their growth goals.
Her endless energy, drive and passion grew the business to an in-house team of more than 25 digital marketing and sales experts today.
Marketing Essentials is now located in a modern, high-tech office space in Minster, Ohio.
The companies we work with seek a trusted partner they can count on for expert digital marketing and sales strategy, tactics, advice and coaching. At Marketing Essentials, businesses grow because people are thriving.
A Culture of Giving Back
What is the M.E. Pay It Forward Partners Program?
The Marketing Essentials Pay It Forward Partners Program is a charitable program that allows us to support local, nonprofit organizations and their efforts to strengthen our local communities.
Through the program, we donate our expertise and services to build or improve their digital presence. We believe by using our God-given talents to help support their mission, we are helping transform the lives of others.
Through the program, Marketing Essentials:
- Develops or optimizes nonprofit organization’s websites, social media channels, email campaigns, online videos and other digital tactics to meet best practice standards.
- Executes brand awareness digital strategies and campaigns to advance recognition of nonprofit organizations.
- Uses digital channels to promote specific nonprofit project campaigns and initiatives.
Nominations can only be made by employees of Marketing Essentials. The Pay It Forward Partners Program does not support or provide services to individuals or for-profit organizations/companies and does not make financial contributions.
“We needed a website redesign and strategy but as a small business, we had a limited budget. Patty, the CEO from Marketing Essentials, patiently answered all of our questions and made sure we were comfortable with the services we would be receiving. The digital team that worked on our site were all fantastic and very responsive to questions. They also did a great job of keeping us on track throughout the project. Working with Marketing Essentials has been a very positive experience, and I highly recommend them.”
“I appreciate Marketing Essentials for helping me see what could be for our online presence … they have opened my eyes to a potential I didn’t know was possible.”
“It has been extremely beneficial to work with a partner that is an industry export in building and implementing a digital marketing strategy ... This has been an invaluable and winning combination for our team!”
“Our team at Marketing Essentials consistently displays their creativity and talents in support of our objectives. They are organized, responsive and very much engaged each and every day. Most importantly, the collegial atmosphere ensures we are all in it together – sharing thoughts and ideas and working closely together to achieve optimal results for Otterbein.”
“Our experience working with Marketing Essentials was wonderful! They went above and beyond to make sure that every detail was covered. With this being Centurion’s marketing manager’s first website build, they really stepped up to make sure that she felt comfortable and knowledgeable during the entire build. We are grateful for their efforts and will continue to use them for any future projects.”