A Market-Ready Brand and eCommerce Store for a Heavy-Duty Equipment Manufacturer
Thieman Quality Products — a New Bremen, Ohio-based manufacturer backed by decades of fabrication excellence — launched a new business venture selling heavy-duty engine stands and shop equipment. To support the launch, they partnered with Marketing Essentials to create the brand logo and build the eCommerce website.
We developed a full brand identity for Thieman — defining their messaging differentiators, brand voice and writing style, then designing the logo, icon, colors and typography — creating a cohesive, professional presence that reflects the quality built into every product they make.
With the brand in place, we built a Shopify eCommerce website to showcase and sell their signature Twister and Mr. Twister engine stands, adapter plates, accessories and shop equipment. Clear navigation, compatibility filtering and product-specific pages guide their target audience from discovery to purchase.
The Results
The result is a market-ready brand with a fully operational eCommerce presence that positions Thieman for long-term growth in the industrial and shop equipment market.
CLIENT TESTIMONIAL
Your Dedicated Hydraulics Contractor
“At Larger Hydraulic Services, we specialize in installing, maintaining, and repairing hydraulic and lubrication systems to keep your operations running at peak performance. With years of industry experience, we’re dedicated to minimizing downtime, maximizing efficiency, and supporting your success through reliable service and customized solutions.”
