About Rachel Stephens

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Rachel loves problem-solving and developing results-oriented SEO Strategies. She has over 6 years of experience in SEO and Customer Behavior Analysis, with an emphasis in eCommerce SEO strategies. When she's not brainstorming ways to get Marketing Essentials' clients to the top of page one, she's spending time with family, reading books and drinking lots of coffee.

Posts by Rachel Stephens

How Long Does It Take for a Website to Rank in Search Results?

When launching a new website or striving to improve an existing site’s visibility, one of the most common questions is: How long does it take to rank in search results? Understanding what goes into ranking and setting realistic expectations is key to building a successful online presence.

Here’s what you need to know about the timeline for ranking and the various factors that can speed up or slow down the process.

What Are SEO Keywords?

If you’ve ever found yourself in a conversation about your website’s visibility on Google and someone starts throwing around the term "SEO keywords," you might feel your eyes glazing over. It’s easy to think they’re just using jargon that’s hard to follow. Don’t worry — I’m here to break it down for you!

3 Tips to Boost Your Website’s Google Ranking

If you already have a website appearing on Google but not ranking as well as you'd like, you're not alone. Many website owners face this challenge, and the solution often lies in refining your SEO strategy. Here are three actionable tips to help your website climb the ranks on Google and attract more organic traffic.

Ask the Expert: Do Keywords Still Matter for SEO?

SEO is constantly changing, and there are so many new and evolving trends that it can be hard to keep up. Learn more about current best practices from Marketing Essentials’ SEO expert, Rachel. 

SEO for Senior Living - 10 Tips to Improving Rank on Google

Are you looking for ways to rank better on Google for your assisted living, rehabilitation or retirement community? In this post, we’ve compiled our top tips for senior living SEO. 

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