Kelly Braun

Struggling to fill vacant positions in your company? LinkedIn not only helps people find employment, but it also helps companies find the right employees. You can certainly post your job opening on your newsfeed on your company page for free, but your post won’t be directed to the top candidates qualified for your position.

Are you planning a video shoot for your company? If so, fantastic! Video, especially short-form video, is one of the fastest-growing ways to communicate with and engage your audience today.

You’ve heard the saying: first impressions are important.

Think about the steps you'd take to impress a prospective client at your first meeting. You'd likely show up on time, dressed well and with a friendly smile on your face.

But have you ever considered that your real first impression takes place long before you ever come face-to-face with your clients?

Your website is likely the first experience many prospects have with your company. If this experience is negative, you might be losing clients before they even enter the door. Learn more about how to help prospects find your business online. 

What if we told you that one simple change could take your video views from a few hundred to several thousand — almost overnight? We've seen brands successfully repurpose their content into short-form videos, particularly on Instagram Reels and YouTube Shorts. The bite-sized content on these platforms is dominating right now. 

Here’s a scenario: Your company has just invested in a new tool that’s going to help your sales team be more efficient, make more sales, and provide data like you’ve never had before.